Software-defined content supply chains are a staple of the modern media industry. Increasingly, they are highly automated, and led by data.
Yet even as we look to the next generation of AI solutions to unlock new efficiencies and revenue opportunities, media companies still find that integration between partners, and the exchange of content and business data, remain fraught with friction.
That’s why the Media Supply Festival brings together content companies, cloud providers, integrators, and startups to share best practices and work together to define tomorrow’s media supply chain.
Here are some photo highlights from the Festival, now in its fourth year.
The morning of day 1 featured the following sessions:
- Where’s the content gone? with ProdPro and Harbor Picture Company
- Tomorrow's pipeline with AWS and Tubi
- Dealing content to the world with Ateliere and World Poker Tour
Senior executives from Warner Bros. Discovery, Backlight, and TelevisaUnivision spoke in the next few sessions on day 1.
These sessions took place after lunch on day 1:
- Improving efficiency in media supply with BBC Studios and NBCUniversal
- Can we ever be agile enough? with Paramount
- Extreme A/B testing with Meta
Day 1 concluded with sessions featuring KOCOWA, Prime Focus Technologies, AWS, A+E Networks, and Vubiquity.
Thanks to our Refreshments Sponsor, Signiant, for keeping attendees watered throughout the event.
Day 2 morning sessions included the following:
- Tomorrow’s news at AP with the Associated Press
- Trust and value in an AI age with BCL / FOX
On both days, exhibitors showcased the latest media supply products in the Demo Zone.
To finish the Festival, discussions with RTL Nederland on delivering major business change ahead of its technology transformation took place, as well as conversations with A+E Networks and Sinclair on their technology/finance partnerships.
Shoutout to our Lead Sponsor SDVI for supporting the festival - four years in a row.